Art Buyers - Beware of Online Auctions (Part 3)

The following is an actual listing on an online auctionlithograph, not an original. There is no such thing as an
site that shall remain nameless, although it rhymes withoriginal lithograph because it is a copy of something
me-say. Anyway, the following posting under "art forthat was an original at one time. The fact that the
sale" is reprinted here without any alteration:description states it was made "after a cut out and
(TITLE) "RARE 1950 Matisse Original Lithographgouache" proves my point. That was the first state or
Signed ZULMA Fr"original artwork, most probably made from cut-outs of
(DESCRIPTION) "Artist: Henri Matisse (French,paper and paint, in this case gouache.
1869-1954)Did you also notice it was "signed in the plate?" That
Title: Zulma, 1950 Medium: Authentic Color lithographmeans that it was not signed by the artist, other than
after a cut-out and gouache Publisher: Teriade withon the gouache artwork it was reproduced from. So,
lithography by Mourlot Signature: This lithograph ishow can they say that it is not a reprint? Of course it
signed and dated in the plate, lower right. As issued.is. We also have no idea how many 1000's of other
Dimensions: This lithograph is framed in a solid woodlithographs were made. So much for a rare Matisse.
framed and measures c. 17 x 23 inches. You CanThe "buy-it-now" cost is $499. I guess that the nice
Own this incredible Lithograph for much less than youframe maybe worth most of the price. Finally, a large
would find it for in the gallery. If you are a Henripart of the remaining page talks about the printing
Matisse fan - then please don't miss out. THIS IS NOTprocess and the artist.
A REPRINT, POSTER OR AN OFFSET BUT ANWhat have you learned form this example? Perhaps
ORIGINAL COLOR LITHOGRAPH AFTER A CUTthat all is not as it seems. Beware of copy that is full
OUT AND GOUACHE. You will receive a copy of theof terms like, "rare, original, and signed in the plate." Also
original justification page for this suite, showing publisher,watch for out for very low prices and a total lack of
year published... Authenticity 100 percent guaranteed."paperwork in some instances. That's not to say there
(end of description)aren't terrific deals online, but you need to do your due
This is an excellent example of a real piece that maydiligence and research first so that you don't get taken
or may not be what it seems. Yes, it is a print byto the cleaners. I'll have other examples in future
Matisse, according to the dealer. But what about it'sarticles, but for now, class dismissed.
rarity, as stated in the title? To begin with, it's a